With digital marketing growing as fast as ever, it’s important to stay ahead of your competition. BigSpy, a powerful and popular ad spy tool provides you with various functions to uncover secrets of success behind marketing campaigns.
Although there are plenty of ad spy tools that can be used for the same purpose, BigSpy is our recommended choice. In this article, we will talk and explore all about BigSpy, including its features and pricing, and also help you decide if it is worth it.
BigSpy gives marketing professionals the tools they need to make smart choices and run successful marketing campaigns by giving them access to a huge database of ads, creative insights, and competitor analysis.
Let’s look at BigSpy in more depth and see why it has become such an important tool for digital marketers.

What is the biggest problem faced by Marketers?
Making a successful marketing campaign involves a lot of factors. A deep understanding of the product, knowledge about target customers, and market trends affect how successful a campaign is.
In a world driven by data, we must gather all valuable insights to run a successful campaign, which can take a lot of time and effort.
But now we have tools that help us efficiently gather competitors’ data and insights about their ad campaign strategies and approaches. Yes, You read that right.
BigSpy, a Facebook spy tool, solves this problem by giving you helpful information about your rivals’ creative and advertising strategies. You can break down successful campaigns, learn how to be more creative with ads, look at how well products are doing, and keep an eye on daily ad trends.
All of these things help you make smart choices that lead to making your own marketing campaigns successful.
What BigSpy Tool actually is?

BigSpy is a unique ad spying tool that searches for top performing ads that are running on Facebook, Instagram, Meta, and other social networks and gives insights into their success. It searches more than 650 million creative ads around the world before providing you with insights.
BigSpy actually has the most extensive database of ad creatives and intelligence of all the ad spy tools.
This tool is designed especially for people working in Ad agencies, marketing, media buying, social media campaigns, dropshipping, affiliate marketing, ecommerce, and more.
Key features provided by BigSpy
Some of the key features provided by BigSpy are –
1. Interactive Dashboard
One of BigSpy’s most notable qualities is the user experience (UX) design of its user interface.

The dashboard offers customers a simple selection of alternatives to look for ad creatives, and one of those options is a filter that enables users to search for advertisements according to category, country, language, device kind, and other criteria.
It is a helpful tool for marketers who are looking for inspiration and information for their campaigns because of its user-friendly design that makes it easy for users to navigate through the extensive database of ad creatives.
2. Extensive database
Another good thing about BigSpy is its extensive database. They check for ideas from their database which keeps on updating on a daily basis. You can actually filter out the data on the basis of country, region, language, and more.
3. Integration with multiple social media platforms
BigSpy is compatible and can be integrated with top social media platforms such as Facebook, Instagram, Pinterest, X, YouTube, and Google. With the help of BigSpy, you can eliminate guesswork and track hundreds of relevant ads of competitors across different platforms.
4. Selection of Right Ads
Sometimes, even when you know what to advertise, selecting the best ad that gives you positive results and conversions can be complex.
BigSpy not only helps you determine what to use in a campaign but also ensures it is the best option for you. Their selection is based on the center of products or services, brands, and more. This helps you in real-time monitoring of competitors’ activities resulting in profit decisions.
5. Self Tracking Services
With BigSpy, you are not only monitoring other’s performance but even yours. It’s not worth your time to worry about things like market growth, performance, or how many accounts have steadily looked at your goods. You can easily get these insights on your ongoing campaigns.
This will help you understand various market trends, and know your consumers’ shopping mentality and how they are responding to your ads.
6. Powerful Search Mechanism
BigSpy has one of the best and most automated search tools, which makes it easy to find good creatives. In addition, it includes the booming features of demographics like age, gender, and area. If you narrow down your search, you’ll find many details, dates, and networking offers.
Its powerful search engine lets you narrow your results by business, the countries you want to see results from, call-to-actions (CTAs), and even dates to see the most popular ads of the day.

For instance, if you filter the word “energy drink,” it takes you to a library of ads about “energy drink” from which you can look through, pick out, and maybe even change some of them for your own use.
Pricing Structure of BigSpy
BigSpy has four different types of plans for you. The basic plan starts from $9 and can go as high as $ 3,600+ per year. Below is the pricing table related to everything you need to know to make the right choice.

Plans | Price | Discount on yearly plans | Discounted Price |
---|---|---|---|
Basic | $9/month | 10%-30% | No basic plan for annual billing |
Pro | $99/month | 10%-30% | $69/month |
Group | $249/month | 10%-30% | $175/month |
Enterprise | $3600+ /year | 10%-30% | $3600+ |
Ongoing Deal – Currently, the ongoing deal that they have on their website is live and they let you get the pro plan for 3 days at just $1. After that, you can decide if you want to commit to the plan. In case you like their features and want to commit for the long term, you can get your plans upgraded or you can cancel the plan as per your needs.
With all the plans, you will have many features as per the price you pay. Some of the features that you get are Track ads credits, Download credits, and queries. You also get limited features Ads, Ad ideas, equipment, and support from their tech team. You get 25 credits for each track of ads, downloads, and queries. After the basic plan, you can expect these features on an unlimited basis.
For the Enterprise plan, you can request the demo version by raising a ticket on their official website.
How to use the BigSpy Tool?
To use BigSpy you can follow easy steps which are elaborated below –
1. Accessing the Dashboard

When you log into your BigSpy account after you have bought one of their plans, you will be welcomed by a very user-friendly dashboard.
On that dashboard, you will get many searches for ad creatives. Use it to your advantage to make your campaign successful.
2. Filtering various Ads
Search what you need by putting down keywords on different categories. For example, if you are searching for marketing ads on the keyword “Hosting”, type them into the category column.

You can also put down the name of the country where your target audience resides. Put down other details like language, device types, and more to get more specific and relevant information.
3. Understanding and gaining Ad Information
The dashboard lets you see information about ads, like how popular they are, how many times they’ve been seen, and how engaged people are with them.
You can even use it to find ads that have a certain home page URL. BigSpy also lets you look at the URL of the landing page.
4. Save the Ad that you want to use
To save an ad that you like, just click on the star and add it to your Favorites list. Don’t forget to mark it so that it can be sorted quickly. In the event that you choose to save an ad, the star icon will turn yellow.

Your ad library will be made up of the creatives you save and tag. Click on your username and select “My Saved” to see your list of favorites.
Conclusion
If you are serious about getting the maximum conversions from your ad campaigns, then you must consider BigSpy. BigSpy has a wide range of ad creatives from various social networks that can really inspire your creativity and help you create the best creatives for your campaigns.
This is the go-to tool for online marketers who want to boost ROI from ads. Using the powerful features and comprehensive data of BigSpy, you can get all the insights you need in just a few clicks. Even if you are new to ad spying tools, BigSpy’s easy user interface will help you navigate and use this tool efficiently.
We highly recommend you try BigSpy as it can help you stay updated with the market trends and also give you real-time data and insights, and help you launch your very own marketing campaign.
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