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25 Free Digital Marketing Books for Beginners 2025

Last Updated: February 15, 2025 - Posted by Alex Brian

Today, digitization has made rapid growth in varied sectors, and it has given a hike in digital marketing. Digital marketing, alias online marketing, seems to be one of the most exceptional ways to promote a brand. With the rise in the number of internet users, digital marketing makes it easy for consumers to get detailed information about the brand. So, do you want to become a master in digital marketing? To become a professional in this field, Digital Marketing Books are the best option for the aspirants.

Best Digital marketing Books for beginners

Table of Contents

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  • 25 Free Digital Marketing Books for Beginners 2025
    • 1. Fifty Shades of Digital Marketing
    • 2. Understanding Digital Marketing
    • 3. Understanding Digital Marketing – Basics and Actions
    • 4. A step-by-step Guide to Modern Digital Marketing
    • 5. eMarketing- The Essential Guide to Marketing in a Digital World
    • 6. Internet Marketing
    • 7. Big Book of Digital Marketing
    • 8. The Small Business Online Marketing Guide
    • 9. 11 Growth Tactics for Your E-commerce Business
    • 10. Lead Generation with Facebook Ads
    • 11. Digital Marketing For Small Businesses by Hubspot
    • 12. Content Marketing Writing Secrets
    • 13. Introduction to Digital Marketing
    • 14. How Marketers Are Using Social Media
    • 15. The Definitive Guide to Affiliate Marketing
    • 16. Jab, Jab, Jab, Right Hook
    • 17. Permission Marketing
    • 18. Youtility
    • 19. Digital Marketing for Dummies
    • 20. Epic Content Marketing
    • 21. New Rules of Marketing and PR
    • 22. Social Media Marketing All-in-one Dummies
    • 23. Digital Marketing 2020
    • 24. The Big Data-Driven Business
    • 25. Digital Marketing: Strategy, Implementation & Practice
  • Conclusion

25 Free Digital Marketing Books for Beginners 2025

ListBook NameAuthor/PublisherURL
1Fifty Shades of Digital Marketing  Francesca James, Hannan DurhamRead Book Here  
2Understanding Digital Marketing  Damian Ryan, Calvin JonesRead Book Here  
3Understanding Digital Marketing- Basics and Actions  Teresa Pineiro-Otero and Xabier Martinez-RolanRead Book Here    
4A step-by-step Guide to Modern Digital Marketing  Suresh BabuRead Book Here    
5eMarketing  Rob StokesRead Book Here    
6Internet Marketing  Alex Trengove Jones, Anna Malczyk and Justin BenekeRead Book Here    
7Big Book of Digital Marketing  Multiple authorsRead Book Here    
8The Small Business Online Marketing Guide  Brynn ZuccaroRead Book Here    
911 Growth Tactics for Your Ecommerce BusinessSEMrushRead Book Here    
10Lead Generation with Facebook Ads  AdEspressoRead Book Here    
11Digital Marketing For Small Businesses  HubSpotRead Book Here    
12Content Marketing Writing Secrets  Content Marketing InstituteRead Book Here    
13Introduction to Digital Marketing  SimpliLearnRead Book Here    
14How Marketers Are Using Social Media  Social Media ExaminersRead Book Here    
15The Definitive Guide to Affiliate Marketing  Brad SmithRead Book Here    
16Jab, Jab, Jab, Right Hook   Gary Vaynerchuk  Read Book Here    
17Permission Marketing  Seth Godin  Read Book Here    
18  Youtility  Jay Baer  Read Book Here    
19Digital Marketing for DummiesRyan DeissRead Book Here    
20Epic Content MarketingJoe PulizziRead Book Here    
21New Rules of Marketing and PRDavid Meerman ScottRead Book Here    
22Social Media Marketing All-in-one DummiesJan Zimmerman, Deborah NgRead Book Here    
23Digital Marketing 2020Danny StarRead Book Here    
24The Big Data-Driven BusinessRussell Glass & Sean CallahanRead Book Here    
25Digital Marketing: Strategy, Implementation & Practice Dave Chaffey & Fiona EllisRead Book Here    

1. Fifty Shades of Digital Marketing

50 Shades of Digital Marketing

The beginners who want to get all the basics about digital marketing, Fifty Shades of Digital Marketing is considered one of the most reliable Digital Marketing Books in recent times. Experts suggest this book is perfect for all beginners.

This book focuses on the changing scenario of online marketing as well as the psychology of online marketers. Beginners will learn the strategies to win over multi-channel marketing. Writers have made a detailed discussion of online Ad campaigns in this book.

2. Understanding Digital Marketing

Understanding Digital Marketing Book

The next book on Digital marketing is Understanding Digital Marketing. This is a seamless book for aspirants as it covers the basics of online marketing. You will learn about the origin of online marketing to the future of it.

Social media plays a vital role in online marketing, and this Digital Marketing Book elaborates on details to understand how social media works in promoting a brand online. Learners will also learn about the different forms of social media from this book.

3. Understanding Digital Marketing – Basics and Actions

Understanding Digital Marketing- Basics and Actions

For aspirants who want to become masters in Digital marketing, experts will always recommend the book Understanding Digital Marketing- Basics and Actions. This book focuses largely on the strategies for online marketing, and the authors have paid attention to the basics of digital marketing.

The chapters cover the introduction of digital marketing, strategies to follow, and recent developments. Aspirants will learn about SEO, SEM, E-commerce, etc. Beginners can get helpful tips from this book.

4. A step-by-step Guide to Modern Digital Marketing

A step-by-step Guide to Modern Digital Marketing

If you are in search of top Digital Marketing Books, you should go through “A Step-by-step Guide to Modern Digital Marketing.” This book contains all the essential knowledge about digital marketing, and beginners can consider this book when they start learning digital marketing.

The chapters of this book will cover the following steps:

  • Learn to adapt latest trends
  • Tips to surround yourself with smart people
  • Tips to rely on social media channels
  • Panning for campaigning and more

5. eMarketing- The Essential Guide to Marketing in a Digital World

eMarketing Book

The writer of eMarketing- The Essential Guide to Marketing in a Digital World has nicely elaborated all the important facts of digital marketing and its present trends. The updated version of this book included sections based on the latest marketing trends and the probable future of digital marketing.

Many experts have reviewed this book as one of the most significant Digital Marketing Books in recent times for beginners. This book seems to be a perfect guide to learning about web development & design, digital copywriting, search advertising, e-commerce, video marketing, and more.

6. Internet Marketing

Beginners who are interested in learning online marketing should follow the book.
“Internet Marketing.” This book is the perfect guidance to learn about internet marketing and its future trends. All can grab the advanced technicalities to perform digital marketing successfully.

Digital marketers need to follow many legal matters while opting for this marketing strategy, and this book is the perfect guide to learning about all legal & ethical matters.

7. Big Book of Digital Marketing

Big Book of Digital Marketing

Big Book of Digital Marketing elaborates on details about Search Engine Optimization, Content Marketing, Website Redesign, Social Media Marketing, etc. Many have recommended this book as the perfect guide for digital marketing learners.

The book has detailed all sections of online marketing so that learners can get in-depth knowledge about online marketing. They will also learn about the rules to follow while working on social media platforms for online marketing.

8. The Small Business Online Marketing Guide

Many think that online marketing is only for large enterprises, but it is not. Small companies can also get huge benefits via digital marketing and promote their businesses. Digital marketing learners can go through the book The Small Business Online Marketing Guide to learn how small businesses can grow using digital marketing.

9. 11 Growth Tactics for Your E-commerce Business

While searching for Digital Marketing Books for Beginners, 11 Growth Tactics for Your E-commerce Business is a great guide for all beginners. This book is an essential tool for learning about the ways to boost the traffic of your brand and enhance the turnover of your business.

This book guides aspirants about recent buying trends, SERP features for e-commerce businesses, tips to increase sales, SEO considerations, etc.

10. Lead Generation with Facebook Ads

Facebook is no doubt one of the most popular social media platforms in recent times, and aspirants must learn details about Facebook Ads. Learners can easily download the book Lead Generation with Facebook Ads and get authentic details about different types of lead generation processes, tips to drive more customers to an organization, etc.

11. Digital Marketing For Small Businesses by Hubspot

HubSpot presents an online book for all digital marketing learners known as Digital Marketing for Small Businesses. Aspirants can learn about the basics of SEO and a step-by-step guide to start digital marketing.

This book is a great tool to let you know how email marketing can help your business grow better. All can download the pdf of this book free of cost.

12. Content Marketing Writing Secrets

Content marketing is another essential part of digital marketing, and beginners can learn about it in detail from Content Marketing Writing Secrets. This book focuses on the ways to

  • Strengthen the writing skills
  • Detailed and informative storytelling
  • Speed up writing

Aspirants need to have patience and practice more to become masters in Content marketing.

13. Introduction to Digital Marketing

This book elaborates on the necessity of digital marketing in recent times and how an aspirant can flourish after learning digital marketing. The book shares the details of advanced technology relating to online marketing. Besides learning the technology, this book will let you know about the future prospects of digital marketing.

14. How Marketers Are Using Social Media

Aspirants who want to learn detailed knowledge about digital marketing should download the book “How Marketers Are Using Social Media.” This book is a perfect guide to learning the ways to increase organic traffic.

Aspirants will learn about the marketers’ plan relating to social media marketing, video marketing, etc. Here they will also come to know how social media advertisement is fruitful for digital marketing and brand promotion.

15. The Definitive Guide to Affiliate Marketing

When you start learning online marketing, you cannot skip knowing details about affiliate marketing. The book, The Definite Guide to Affiliate Marketing, discusses a step-by-step process to learn about affiliate marketing.

The author focuses on how affiliate marketing is helpful in money making and the ways to become a successful affiliate marketer. All this guidance has made this book one of the most popular Digital Marketing Books for Beginners.

16. Jab, Jab, Jab, Right Hook

The writer of Jab, Jab, Jab, Right Hook elaborates on the recent ultimate marketing principles. Beginners who have just started learning digital marketing and its technicalities need this book to know details about storytelling and how it is important in online marketing. They will learn the ways social media plays a vital role in online brand promotion.

17. Permission Marketing

Learning online marketing always needs perfect guidance, so experts suggest aspirants go through the book Permission Marketing. Here you will learn about the levels of permission and details about mass advertising. The book is a perfect guide for the evolution of marketing programs.

18. Youtility

The writer of this book has put great effort into making aspirants understand the ways to grow their business online using digital marketing. Youtility is a book on online marketing that will let people know whether their business is running on the right track or not. For digital marketers who are new in this field, this book can be a helpful tool for them.

19. Digital Marketing for Dummies

For those who are stepping into the field of digital marketing for the first time, Digital Marketing for Dummies is a great helpful tool for them. This book will let the aspirants know the tips to expand the brand’s reputation online. You will learn how digital tools can help to get new customers.

20. Epic Content Marketing

The author of Epic Content Marketing has focused on the systematic methodology of the procedure of storytelling to let customers know about the brand of any company. Digital marketers will learn about the value of informative content to attract more traffic to a brand.

21. New Rules of Marketing and PR

New Rules of Marketing and PR have proven to be useful guidance to grab information about increasing the sales and visibility of customers. Here customers will learn about the making of communicating with prospective customers. This book is available in 29 different languages, and hence this book has become quite popular among beginners.

22. Social Media Marketing All-in-one Dummies

This book is an absolute guide that will help to get knowledge about successful social media strategy. Here digital marketing learners will come to know about the tips to generate and implement social media strategies to engage more with customers. Reading these details will help every organization boost sales and revenue.

23. Digital Marketing 2020

Digital Marketing 2020, a complete guide on digital marketing, has shared a detailed understanding of the recent trends in digital marketing. Learners of digital marketing will gather knowledge about SEO, online advertising on social media, email marketing, etc. Every chapter will let beginners know about the advanced technicalities, pros, and cons of digital marketing.

24. The Big Data-Driven Business

This book is a complete guide for digital marketing learners to know about big data and the ways it will convert the enterprise to gain more in the digital platform. This book also shares comprehensive knowledge on better targeting and increased turnover.

25. Digital Marketing: Strategy, Implementation & Practice

For aspirants who are interested in learning digital marketing, this book seems to be one of the most informative Digital Marketing Books for Beginners. Here you will learn about the fundamentals of digital marketing, digital marketing strategies, marketing communications, improvement of digital marketing channels, etc.

Conclusion

At present, the importance of digital marketing can never be ignored. Small or large, all organizations can benefit from the implementation of online marketing. Successful implementation of digital marketing can help every organization in brand promotion and attracting more customers. Besides business organizations, aspirants in this field can also flourish in their careers as digital marketers. All can go through the digital marketing books mentioned above to get detailed knowledge about this advanced technology.

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