If you use WordPress to manage your website then you might have come across a plugin called WP Rocket. If you don’t know already, WP Rocket is a popular caching plugin for WordPress websites that helps boost the speed and performance of your WordPress site.
WP Rocket has been around since 2013 and apart from improving speed it indirectly helps increase your website’s SEO ranking as well. This plugin has been installed more than 1.6 million times to date and the number of users is growing.
If your WordPress website hasn’t been performing like it used to then WP Rocket is a must-have plugin for you. This article will cover all the WP Rocket features, benefits, and Black Friday discount offers for 2025.
We will take an in-depth look at the available discount deals for WP Rocket so you can save up on your purchase.

How to claim your WP Rocket Black Friday Discount?
If you buy WP Rocket with Black Friday Discounts applied you can save between 30 – 50% on your purchase. Here are the steps to follow in order to claim the WP Rocket Black Friday Discount from our site:
Step 1. Use our special link to visit the WP Rocket website to start the process of activating the Black Friday discount.
Step 2. After you have reached the WP Rocket plugin’s homepage simply sign in if you already have an account or create an account using your email address. Now go to the pricing tab available on the homepage.
Step 3. You will be presented with 3 pricing packages for WP Rocket for you to choose from. Make your choice based on what package suits you the best.
Step 4. Select the package of your choice and click the Buy Now button to go to the payment page and this is where the discount magic happens.
Step 5. Enter your payment details and if your payment is successful and the discount offer is active it will be applied to your purchase and you will receive a purchase confirmation email from WP Rocket.
WP Rocket Overview
A website is a combination of pages and each page contains content be it text, images, video, or other forms of data. However what makes a website stand out is not just its content, or the services it offers but also the speed at which the pages load up. Customers expect near-instantaneous loading times and that is what most webmasters aim for.
Not long ago websites could get away with slow loading times because websites were simply not that common. However modern websites are expected to perform fast by both the users and search engines. If your website is taking too long to load the visitors may simply skip you and go to the next best option.

The solution to slow loading speeds is WP Rocket which is a caching plugin that can boost your website loading times as explained near the start of the article. Most seasoned WordPress gurus use WP Rocket to keep their websites running at their optimal speed and improve their performance.
But the speed boosts are merely one aspect of WP Rocket’s functionalities. This plugin offers:
- Lazy loading of images
- XML sitemap preloading
- Google Fonts Optimization
- CSS and JS minification
- Deferred loading of JS files
- Database optimization
We will cover the key features of WP Rockets in detail during the upcoming section.
Features of WP Rocket
WP Rocket remains the top cache plugin that you can get for WordPress in 2025. We have used this tool and have experienced its benefits firsthand for our own websites. The comparable free options available online are either difficult to use or don’t give the same results in terms of boosting website speed.
On top of that the Black Friday discounts on WP Rocket make it a must-have for WordPress website owners. Here are all the major features of WP Rocket you should know about:
1. Caching
WP Rocket comes with three different types of cache removal options including Basic cache, Preload cache, and Advanced or Complex cache. While the basic cache is enabled by default the advanced or complex cache removal has to be activated and you can specify what you want to remove from the site.
2. File Optimization
The file Optimization feature of WP Rocket allows users to configure stuff like CSS, and JavaScript through the file optimization option. This feature is not available in most cache remover plugins and gives WP Rocket an edge over the competition.
3. Media Optimization
WP Rockets make media optimization easy thanks to lazy loading and adding missing image dimensions to the media. The media optimization features aren’t turned on by default but you can activate them at any time.
4. Imagify
Imagify is an add-on that comes with premium WP Rocket plans. What this add-on does is that it optimizes images and gifs for better loading times.
5. Database Optimization
If you run MySQL or any other database on WordPress then it can get slowed down due to unnecessary load. WP Rocket clears up your website’s database to keep the database clean and readily accessible.
6. Lazy Loading
It is obvious that images, videos, and other media take longer to load compared to text. However, if your website media is too slow to load then it may benefit from the Lazy Loading feature of WP Rocket. This feature improves page performance by making media such as images and videos load up faster.
Pricing Structure of WP Rocket
If you are planning on buying WP Rocket the best time to buy is during the Black Friday deal. Here is a table showing the actual price of WP Rocket plans before and after Black Friday discounts are applied to them.
Plan | Usual Price | Discounted Price |
---|---|---|
Single | $59 per year | $34.30 per year |
Plus | $119 per year | $69.30 per year |
Infinite | $299 per year | $174.30 per year |
Single Plan: Single Plan as the name suggests is good for use on one website and you get a full year of access to optimization features along with customer support.
Plus Plan: The Plus Plan gives you the facility to optimize up to 3 websites along with access to other features and customer support.
Infinite Plan: WP Rocket Infinite Plan can also be called their unlimited plan because it allows you to optimize any number of websites you want. Not to mention you can access all the features to make your website run better.

Every single of the above-mentioned WP Rocket plans offers:
- Quick setup
- page caching
- GZIP compression
- Lazyload
- Browser caching, and more
If you purchase a WP Rocket plan and decide it is not worth the money you can get a refund within the first 14 days of purchase.
Why choose WP Rocket?
So far we have covered the pricing and features of the WP Rocket plugin. However for some readers that might not be enough to decide if they should choose WP Rocket or not. To help our readers out here are some real reasons why you should choose WP Rocket:
1. Affordable
With discounted plans starting at just $34.30 per year WP Rocket is one of the most affordable ways to optimize your website. Just make sure you purchase a WP Rocket plan during the Black Friday sale and you are sure to get the most affordable price.
2. Beginner Friendly
If you are not good with coding and manual optimization practices you actually need WP Rocket to keep your website running at its peak speed. Since there are no technicalities involved in optimizing a WordPress website using WP Rocket it is highly beginner-friendly. The user interface is designed so that it is easy to navigate and there are descriptions for each setting so you know what everything does.
3. Need Help Feature
WP Rocket takes its user-focused design one step further with the Need Help feature. With this feature, you can get instant help in the form of tutorials and guides about a certain setting or functionality. On top of that, you can also get in touch with their support team to get further assistance at any time.
4. Compatible with other plugins
WP Rocket is fully compatible with other plugins it doesn’t interfere with the operation of other plugins. This is why WordPress actually recommends WP Rocket to their users for website optimization.
WP Rocket Pros and Cons
Let’s see the pros and cons list of WP Rocket super fast, which will help you make your decision.
Pros
- Easy Setup (takes only 5 minutes)
- Caching of pages, websites
- Preloading of site maps
- lazy loading of media
- Database enhancer
- Code minification
- Excellent support system
Cons
- You have to purchase Imagify separately
- limited database optimization options
- No plan for a lifelong subscription
- Lack of social forums
Final Words
WP Rocket remains an essential WordPress plugin for all websites no matter how big or small. Whether you simply want to improve the user experience by having a fast-loading website or want to make it more SEO-friendly this plugin can do it all.
If you are even remotely serious about managing a website then you should definitely consider getting this plugin. The benefits WP Rocket has to offer far outweigh the cost.
We will again recommend our readers to keep an eye out for the WP Rocket Black Friday sale to get significant savings on their purchases. With the Black Friday sale, you get the same WP Rocket packages at up to 30% lower prices.
Related:
- 50% Off KWFinder Black Friday
- iPage Black Friday
- LeadPages Black Friday
- Long Tail Pro Black Friday
- Interserver Black Friday
I hope this blog helped you understand more about WP Rocket. Happy Blogging!
WP Rocket Black Friday: FAQs
WP Rocket is a very effective plugin for any type of WordPress site. By enabling caching options, your site’s overall performance is enhanced, which ultimately helps you rank your site higher on Google. This also promotes a good user experience for the visitors.
If you grab the coupons, you will be able to get a whooping offer of 30% off on your purchase. That also means that once this Black Friday is over, you will not be able to avail of this offer, so hurry up.
All you have to do is click on the link from the site which will direct you to the WP Rocket page. There you can select the package and move to the payment page. The discount will be automatically applied.
Yes, They have a 100% money-back guarantee which you can opt for within 14 days of your purchase. So you can easily get a refund for your money if you don’t like the plugin.
Some of the alternatives of WP Rocket are – W3 total cache, WP Super Cache, and Hyper Cache.